Verita Post Origins: Lights, Camera, Sensationalism

Why Verita Post: The world of journalism has a lot of potential, a lot of poison, and a lot of jingoism going around right now. Somebody’s either selling their soul on national news, or the next big sensation. And the few people who write the truth, are also asking us, common folks, to read it with a dictionary. With the Verita Post, we seek to change that.

A Story to begin the story of Verita Post, by Ansab Amir: The average Indian user reads news for fifty minutes and shares it with at least 4 people in a day, and anyone of them can cause a riot or a seditious protest. Did you believe that? It was easy to believe. It was lucid, it had simple lingo, and it was reasonably expected. Yet, there was no source cited, no numbers are given, no agency to support the claim. I’m sorry I broke your trust and the fourth wall so directly, but it was necessary to showcase the rotting of the fourth pillar of democracy as well. Journalists were supposed to be the great gatekeepers of the house of powers. They were supposed to scare Prime Ministers to cower before fact-finding reports (Indira Ji, no offence). They were supposed to hold countries so accountable that bilateral arms deals between USA and India were affected by a journalist’s intervention.

Photo by Jhefferson Santos from Pexels

And they can fool us so easily because they write like how the first sentence of this article is written. They write it in a simple manner, they catch eyeballs, and they establish the timeline quicker and stronger than everyone else.

Ansab Amir, Verita Post

However, the Arnabs and the Sudhirs and Liyaquats have mastered the art of watching something else entirely; their master’s best interests. In case you did not understand who they are, they are editors and/or anchors at places such as Republic TV, Zee News, ABP News and their likes, who can manufacture news and facts according to the present government’s wishes. And they can fool us so easily because they write like how the first sentence of this article is written. They write it in a simple manner, they catch eyeballs, and they establish the timeline quicker and stronger than everyone else.

“वो झूठ बोल रहा था बड़े सलीके से,  मैं ऐतबार न करता तो और क्या करता”

वसीम बरेलवी

This very article that I’m writing might be defying every norm of journalistic reporting or editorial publication followed elsewhere. And that is what we aim to do here: To defy the norms. The names I mentioned earlier have been cast as the villains of the saga that is Journalism Has Fallen (A blockbuster in Modi’s India). But even the protagonists have their faults. Scroll, TheWire and Quint have all taken great stands recently as far as the battle for journalistic integrity goes, but they’ve taken the battleground quite far from the youth. Not only has it become increasingly difficult for a young journalist to get their story covered in these, at the cost of copying from my pitching emails, prestigious platforms, but the terminology and context on these websites have become either too voluminous or too technical for a casual reader. And that happens to be a majority of our young population at senior schools and colleges. It shouldn’t come as a surprise to us that so many of them gravitate towards sensationalist news media. It’s like a kidnapper offering lollipop. You seem to want it, it seems to be sweet, and these two points make you not give a damn about who is offering it and why.

At Verita Post, we know you don’t want falsehoods and fake news. But, we also know you don’t want to read a 5-page document with research-level vocab just to know what’s up with the world.

Ansab Amir, Verita Post

At Verita Post, we know you don’t want falsehoods and fake news. But, we also know you don’t want to read a 5-page document with research-level vocab just to know what’s up with the world. This start-up, by college students based in Aligarh, wants to bridge that very gap. Veritas means truth, and we bring it to you in a new style, in a cool design, and a language that you know. 

So, gear up. We’re the new in the news.